Woot Purchased by Amazon

I got an email tonight that caught my eye. I thought I’d share it. Bargain site Woot has been acquired by Amazon. Here’s what the email said.

“Holy crap! Woot has signed an agreement with Amazon – yes, the Amazon – to become an independent subsidiary of the ecommerce colossus. Woot HQ will remain in Carrollton, Texas, and will operate as autonomously as other Amazon companies like Zappos and Audible.”

Evidently Woot will remain Woot, as Amazon doesn’t mess with its subsidiaries too much. Woot’s blog has been busy with posts about the news. Check it out here and here. They even launched a funny video talking about the acquisition. Check it out below.

If Amazon indeed leaves Woot to its own devices, nothing should change. Hopefully this is how it goes. I am a fan of both Woot and Amazon though, so this should be good news. I am looking forward to seeing what comes of this.

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